5 Ways to Bring Traffic to your Website
Nearly anyone who has a website or a blog dreams of getting tons of traffic to his or her site. In fact, a significant amount of continuous website traffic is the greatest jackpot that one can ask for today. If your website has relevant traffic, you can drastically grow your business or if you are a blogger, monetize it to become rich. However getting traffic is easier said than done. Let’s look at 5 proven ways to bring loads of traffic to your site.
1. Create Engaging Content
The very first thing that gets noticed on your website is the content that you have uploaded. People will come to your website if you have content that is engaging, content that makes them come back for more. Ideally, the content on your site should be a mix of text, images, and videos, a site like LonelyPlanet.com would be the perfect example of how content should be on your site. You can also opt for focusing on a particular type of content like simply images, or videos depending on the kind of content you can regularly produce. However if you lack textual content on your site, it would typically take longer to rank on Google Search. Ideally you should try to focus on long form epic content which can get you a huge volume of traffic in quick time. As Internet Guru Neil Patel mentions “Epic Content gets attention”. Read more from him on this here.
2. Engage in Search Engine Optimization (SEO)
There are multiple techniques involved in Search Engine Optimization that you need to get right to hit your traffic targets. SEO has evolved over time and today simply getting backlinks from other sites will not work you also need to link articles internally in your site. You need to focus on both off page and on page SEO techniques and remain abreast of latest developments in search technology. Opt for tools like SERP ranks checker, Similar Web and more to check not just your performance but also of your rivals’.
3. Social Media Marketing
Social platforms today are like autobiographies of people. They contain the most important as well as the most frivolous aspects of one’s life. And like it or not, these channels have a tremendous amount of audience and potential. You need to establish your presence on these sites and get seen by people. Social channels work really well for getting referral traffic, a perfect example of the same is BuzzFeed. It makes wonderful use of its Twitter handles and Facebook page to get users to visit its site on a continuous basis. Moreover users tend to widely share the content which in turn brings more traffic to the site.
4. Create Paid Campaigns
Apart from simply trying out organic means to get traffic, you can also try out the inorganic or the paid means as well. This involves running ads on platforms like Google search network, Google Display network, Facebook ads and more. Here you need to be particular about the audience you want to target, the bidding strategy you want to use, and the bid you want to make.
5. Get Influencers to talk about your brand
This is another innovative technique of getting traffic to your site if you are able to get an influencer to promote your product or service, you will be reaching out to numerous people in one go. This can instantly boost your popularity online and get loads of traffic on your website.
If you are serious about getting traffic to your site, you need to also focus on creating a holistic plan and execution strategy. Start by building up your knowledge and create an activity calendar to implement most of the ways listed above.
If you’re interested in WIISE for Business or your teams, please contact us.